Our Areas of Expertise Include:

  • Creative advertising development
  • Brand/product concept generation
  • Concept development
  • Strategic brand development
  • New product development research
  • Positioning research
  • New product development
  • Name generation and naming research
  • Packaging Research
  • Ideation/brainstorming sessions using the well-known SYNECTICS methodology
  • State-of-the-art online qualitative research - bulletin boards and online focus groups
  • In-home or out-of-home ethnographic studies
  • Mystery Shopping
  • Webcam Interveiwing
  • Video Diaries
  • Video Dairy Blogs
  • Online Immersive journaling
  • Community Space Management